A Global Blockchain Marketplace for SMBs & UBBS A Community for Small to Medium Businesses (SMBs) and Unbanked Businesses (UBBs)
Introducing the Ohana Business Network
Ohana is a global marketplace for Small to Medium businesses (SMBs) along with a recently identified market of Unbanked Businesses (UBBs) to conduct commerce using cryptocurrencies and blockchain based technology business applications. Ohana is a Business-to-Business (B2B) and Business-to-Consumer (B2C) crypto site that will introduce, promote, onboard, and reward businesses to accept, buy and transact with OhanaCoin (OHC). Business customers will able to use Ohana to search, find, communicate and buy from SMBs that use cryptocurrency. For consumers, Ohana will become the premier and world's largest shopping mall to buy goods and services using cryptocurrency.
Ohana Businesses also have families. Part of Hawaiian language “ohana” means family. We believe that businesses have their own “family” comprising of other businesses.
How we got here- Ohana started with the vision to build a connected platform for small businesses around the world to connect and transact in commerce. The booming cryptocurrency movement has brought to the forefront the urgency and needs of millions of unbanked, underserved businesses (UBBs) around the world an opportunity to participate. Cryptocurrency is the shared common denominator in this movement. Ohana is for all SMBs and UBBs, from the wealthiest countries to the impoverished.
Why are Ohana and OhanaCoin (OHC) important? Ohana is the only platform to seamlessly integrate traditional businesses and unbanked businesses together. Ohana will offer all businesses a place to find, connect and engage with another business for the purposes of commerce. OhanaCoin (OHC), our new cryptocurrency will be used by SMB’s platform for transactions. Over time, all subscription payments will be done with OHC by millions of community members along with transactions among each other.
Agnostic Currency Platform Ohana is agnostic as a cryptocurrency platform, meaning we encourage the use of our toke, OhanaCoin (OHC) but acknowledge that businesses may wish to conduct payment with any currency or token they prefer to use or accept.To drive success and usage by these businesses new to the crypto currency world, it is strategic to ensure we ride the momentum wave generated by Bitcoin, Ethereum and other popular altcoins.A simple example is how Costco did not just dismiss the national brands to sell their own private labels but put them side by side to transition users to the utility and value of their own products.Ohana has a strategy to grow user transactions for the newly issued OhanaCoin (OHC).
Blockchain Business Applications Ohana will become the world’s premier blockchain focused SMB community. Ohana’s will educate, introduce, promote, integrate, and provide multi-vendor blockchain services and applications to businesses. New crypto startups are developing and bringing to market services and applications that Ohana will partner with and become a sales and system integrator channel.Examples are smart contracts for logistics and financial services. Some examples of blockchain uses that fit Ohana are Supply Chain, Customer Loyalty, Smart Contracts, Digital Security and Identity and the killer app of the blockchain today, Payments and Currencies.
Maintaining the Core Values of Cryptocurrencies Unlike other commerce marketplaces, Ohana has a unique view that chooses to facilitate decentralization and peer-to-peer transactions by not owning but enabling the business transaction between 2 parties. We believe a system for SMBs, UBBs, and consumers with a centralized middleman compromises the core value and mission of the growing popularity of cryptocurrencies. We maintain that commerce transactions using the blockchain technology has a singular purpose to have a peer to peer system of electronic cash and a direct B2B or B2C business applications. Ohana is the right platform to bring together a large underserved community to choose which cryptocurrencies to use, how to transact with the best applications, and to ensure trust and confidentiality among our users.
Ohana is for all small businesses around the world. A farmer in Nigeria can buy from or sell to an SMB supplier in Brazil. That same supplier in Brazil can search, find, and introduce his business to a retailer in Canada. That Canadian retailer can send a Request for Quote to suppliers in Australia, Japan, and Spain to purchase unique products to re-sell. Ohana makes it easy for SMBs to connect. SMB can even negotiate on the Ohana platform and use their OHC to transact.
Solving SMB and UBB Problems
Small to Medium businesses (SMBs) and the Unbanked Businesses (UBBs) do not have the same buying and selling opportunities as larger companies. The Ohana platform will be the first to offer a large community of businesses the opportunity to use crypto currencies as an alternative to conventional payment. This will provide flexibility, safety, confidentiality, and convenience for millions of SMBs. Ohana will provide net new sales leads among SMBs by providing greater access and building strong customer relationships through a networked global community.
Accenture estimates that unbanked adults and businesses represents a $380 billion economic force.
Ohana will address the following Small Business problem.
The Struggle to Survive -Most SMBs and UBBs lack a viable ecosystem to sustain and grow. Ohana is looking to alter the trajectory of their survival rate being only 50% after 5 years of existence. These businesses have a limited amount of spendable resources, which create unique buying patterns. SMBs are extremely independent when researching, finding, and making buying decisions partners, sellers, and solutions.
Marketplace Trust & Reputation-Small businesses struggle to find, actively engage with, and conduct commerce with businesses using crypto currencies. It is difficult to find sellers that have good reputations that enable trust, security and reliability.
Difficulty of B2B Engagement-Small businesses’ survival is dependent on finding and establishing suppliers and buyers relationships. We call this this essential business family Ohana, the Hawaiian word for family or community. SMBs and UBBs require an easy way to search, find, engage, negotiate and conduct commerce with businesses that accept crypto currencies.
Payment Limitations-Introducing cryptocurrency to the global Ohana SMB-UBB community opens new sales lead opportunities for businesses and future consumer customers to find and buy from these businesses. New economies will be created around supply chains, logistics, expanded global trade and B2B2C relationships. Unbanked businesses (UBBs) on Ohana will have new ways to buy and sell.
Ohana's Secret Sauce-Empowering the SMB-UBB Market
Quite simply, Ohana is targeting what the strongest proponents of cryptocurrencies are saying: It is to meet the needs of the Unbanked Businesses (UBBs), defined as people who conduct their own business as themselves and not as registered entities.
Ohana offers the perfect marriage when cryptocurrency and blockchain applications are used and integrated within a very large marketplace of potentially millions of Unbanked businesses and banked SMBs. Add to this mix the growing number of crypto- currency using consumers and Ohana is poised to be lighting a match to a dynamically explosive growth opportunity with economies of scale that rivals the biggest commerce companies in the world.
Ohana's Success Factors
1. Addresses a Problem Addresses a 2 sided commerce deficiency for the underserved SMB and UBB market. 2. Global Scale The internet and cryptocurrencies are borderless. An SMB and UBB marketplace will work in any of the world’s regions. 3. Value and ROI for our Users Business can save thousands and create new opportunities to grow by having direct access to partners and customers. 4. Viral Nature The internet and connected networks provide a powerful vehicle for success. The best blockchain technologies and applications can be used only if there are others to conduct business with.Ohana plans to bring millions of businesses together to accomplish this. 5. Growth Strategy Ohana will bring the opportunity to use cryptocurrencies into new global markets. 6. Business Model Ohana will have a recurring subscription model to bring stability and consistency to UBBs and SMBs who use the platform.OHC is the token for subscription. 7. Tested Minimum Viable Product used in a California city, USA market trial tested with 660 SMBs. 8. Partners Leverage partnerships to reach SMBs and UBBs. 9. B2B Proven stability and longevity with this space. 10. Freemium Model Free and an optional affordable subscription level gives access to any SMB and UBB 11. Team Silicon Valley technologists have the right experience, education and passionate about helping SMBs and UBBs.
Ohana looks to grow organically as SMBs and consumers realize the value of a networked community to buy and sell. Trust and confidence is established between cryptocurrency users and the platform fuels that relationship. Ohana will stand firm with the crypto mission of peer to peer and decentralization for businesses. Over time, OHC will be the currency of choice for many millions of small businesses, banked and unbanked.
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